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Launch offerfrom $19Launch pricing ends Sunday
hookchain
AppsProblem → solutionBudgeting & finance apps25s · 9:16Best on Kling 4.0

Our fridge is a debt collector

A flat-sharer rips IOU sticky notes off the fridge, moves every shared bill into the app, settles up in one tap, and tosses the notes.

Example product
Flatsplit — A shared-expenses app for housemates that splits bills and settles up in one tap
Audience
Renters in shared houses and flats
Creator
Flat-share renter, mid 20s

Variables — swap these for your product

{{APP_NAME}} = Flatsplit{{HOUSEMATES}} = Three{{OFFER}} = Free for the whole house

01 · hook

Rip the IOU

0–3s

“Our fridge is basically a debt collector.”

Subject: Man, 26, Nigerian-British, dark skin, low fade haircut, small stud earring, black hoodie with sleeves pushed up, grey joggers.
Setting: Shared flat kitchen in the evening: fridge door covered in yellow sticky notes, mismatched mugs, overhead light.
Vertical 9:16 close-up on his hand, then medium. A 26-year-old Nigerian-British man with dark skin, a low fade and a small stud earring, wearing a black hoodie with sleeves pushed up, in a shared flat kitchen in the evening, the fridge door covered in yellow sticky notes. His hand rips a yellow sticky note reading 'wifi £14.20' off the fridge door; he holds it up to the lens with a tired look. Handheld, slight shake. Flat overhead kitchen light with a warm under-cabinet strip, natural skin texture, shot on iPhone front camera, handheld, unpolished home lighting.
[Creator: Flat-share renter, mid 20s, natural and conversational]: "Our fridge is basically a debt collector."
duration
5 s (trim to 3 s)
aspect ratio
9:16
mode
Pro / 1080p
cfg scale
0.5
negative prompt
subtitles, captions, on-screen text, watermark, logo, distorted hands, extra fingers, warped phone screen, morphing face, plastic skin, studio lighting
elements
creator, setting
native audio
on (voice reference optional)

Shot list

  1. 0.0–1.5sCU, hand. Rips note off fridge
  2. 1.5–3.0sMCU. Holds note to lens, tired

On-screen text (overlay in edit)

Our fridge is a debt collector

Audio

Paper rip SFX, kitchen hum, no music

References

02 · demo

Every bill, one place

3–12s

2 shots, 3 model prompts, settings and captions in the full library.

Unlock

03 · proof

Everyone paid

12–20s

2 shots, 3 model prompts, settings and captions in the full library.

Unlock

04 · cta

Fridge looks better

20–25s

2 shots, 3 model prompts, settings and captions in the full library.

Unlock

Launch offerLaunch pricing ends Sunday

The hook is free. The rest is in the Apps & SaaS edition.

Unlock this chain + 119 more.

Demo, proof and CTA prompts in three model dialects, settings, shot lists, captions and reference-image guidance — for every chain in the edition, plus 30 sample ads.

One-time, no subscription · 7-day refund before first download · personal & client use

Why it works

Sticky-note IOUs are a visual everyone in a shared house recognises, so the pain lands with sound off. The fix is shown, not described, and the proof is social (housemates paying) which is the real outcome renters want.

Hook variants to A/B test

  • “If your fridge has IOUs on it, this is for you.”
  • “My housemate owes me £14.20 and a conversation I don't want to have.”
  • “Shared house rule: nobody talks about money. Until now.”

Reference images

  • creator

    Shoulders-up photo of the creator in the exact wardrobe: Man, 26, Nigerian-British, dark skin, low fade haircut, small stud earring, black hoodie with sleeves pushed up, grey joggers. Neutral expression, even light.

  • setting

    Shared kitchen with fridge door covered in yellow sticky notes, mismatched mugs, evening light

  • screen

    Your house group screen (bills split four ways, balance per person, settle-up button) and paid notifications, as 9:16 PNGs

  • endcard

    App icon, name, store badges and offer line on a plain background

Creator look (paste into your image model)

Man, 26, Nigerian-British, dark skin, low fade haircut, small stud earring, black hoodie with sleeves pushed up, grey joggers. Shared flat kitchen in the evening: fridge door covered in yellow sticky notes, mismatched mugs, overhead light.

Model notes, last verified 2026-10-16: Provisional: written to Kling 3.0 conventions (3.0-compatible) until 4.0 publishes its own. 3, 5 or 10 s only; audio always on; add captions in post.

Launch pricing ends Sunday

Unlock Apps edition — $19 $49