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Launch offerfrom $19Launch pricing ends Sunday
hookchain

2am and my brain is planning tomorrow

Lying awake at 2am running through tomorrow's to-dos, a creator types every thought into the app's brain-dump screen, which then dims into a slow bedtime story.

Example product
Nightjar — A wind-down app: dump your thoughts in a list, then it dims the screen and plays a slow bedtime story
Audience
Busy adults whose minds won't switch off at night
Creator
Project lead who carries tomorrow to bed, mid 30s

Variables — swap these for your product

{{APP_NAME}} = Nightjar{{OFFER}} = 7 nights free

01 · hook

Ceiling stare

0–3s

“It's 2am and my brain's doing tomorrow.”

Subject: Woman, 36, Japanese-American, light skin, long black hair in a loose side braid, oversized sage-green sleep tee, silk eye mask pushed up on her forehead, bare face.
Setting: Bedroom at 2am, white duvet, pillows piled up, only the phone screen lighting her face, faint blue moonlight from a window.
Vertical 9:16 top-down static shot over a bed at 2am. A 36-year-old Japanese-American woman with light skin, long black hair in a loose side braid, oversized sage-green sleep tee and a silk eye mask pushed up on her forehead lies on a white duvet, eyes wide open, staring at the ceiling, her phone glowing on her chest showing 2:07 on the lock screen. She counts on her fingers above her face and whispers: "It's 2am and my brain's doing tomorrow." Only phone glow and faint blue moonlight, realistic finger motion and fabric texture, natural skin texture, shot on iPhone, vertical 9:16.
[Creator: Project lead who carries tomorrow to bed, mid 30s, natural and conversational]: "It's 2am and my brain's doing tomorrow."
duration
5 s (trim to 3 s)
aspect ratio
9:16
mode
Pro / 1080p
cfg scale
0.5
negative prompt
subtitles, captions, on-screen text, watermark, logo, distorted hands, extra fingers, warped phone screen, morphing face, plastic skin, studio lighting
elements
creator, setting
native audio
on (voice reference optional)

Shot list

  1. 0.0–3.0sTop-down MS. Wide awake, counts to-dos on fingers, whispers

On-screen text (overlay in edit)

2am. my brain is planning all of tomorrow.

Audio

Near silence, a clock ticking, her whisper

References

02 · demo

Dump it, then dim

3–12s

2 shots, 3 model prompts, settings and captions in the full library.

Unlock

03 · proof

Next morning

12–20s

2 shots, 3 model prompts, settings and captions in the full library.

Unlock

04 · cta

Empty your head first

20–25s

2 shots, 3 model prompts, settings and captions in the full library.

Unlock

Launch offerLaunch pricing ends Sunday

The hook is free. The rest is in the Apps & SaaS edition.

Unlock this chain + 119 more.

Demo, proof and CTA prompts in three model dialects, settings, shot lists, captions and reference-image guidance — for every chain in the edition, plus 30 sample ads.

One-time, no subscription · 7-day refund before first download · personal & client use

Why it works

Counting to-dos at 2am is an exact, everyday moment, described without any sleep-disorder language. The mechanism (write it down, then a story) makes intuitive sense, and the proof is a soft, honest line rather than a sleep claim.

Hook variants to A/B test

  • “Why does my brain write tomorrow's to-do list at 2am?”
  • “Me at 2am remembering an email from Tuesday.”
  • “I stopped carrying tomorrow to bed.”

Reference images

  • creator

    Creator in sage-green sleep tee, side braid, eye mask on forehead, phone-lit and daylight versions

  • setting

    Bedroom with white duvet and window, night and morning versions

  • screen

    Plain brain-dump list screen and the dimmed amber story screen, 9:16

  • endcard

    App icon, name and store badges

Creator look (paste into your image model)

Woman, 36, Japanese-American, light skin, long black hair in a loose side braid, oversized sage-green sleep tee, silk eye mask pushed up on her forehead, bare face. Bedroom at 2am, white duvet, pillows piled up, only the phone screen lighting her face, faint blue moonlight from a window.

Model notes, last verified 2026-10-16: Provisional: written to Kling 3.0 conventions (3.0-compatible) until 4.0 publishes its own. 3, 5 or 10 s only; audio always on; add captions in post.

Launch pricing ends Sunday

Unlock Apps edition — $19 $49