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Launch offerfrom $19Launch pricing ends Sunday
hookchain
DTCBefore / afterSupplements20s · 9:16Best on Seedance 2.5

My supplement counter: before and after

A woman shows her cluttered counter of seven bottles and a spilling pill organiser, swipes it all off-frame, and replaces it with one strip of daily packets she tears off each morning.

Example product
Onepack — Pre-sorted daily vitamin packets on a tear-off strip
Audience
Adults 35–55 juggling several supplements a day
Creator
Busy working mum, mid 40s

Variables — swap these for your product

{{PRODUCT_NAME}} = Onepack Daily{{BOTTLE_COUNT}} = seven bottles{{OFFER}} = first month 40% off

01 · hook

Seven bottles at 7 am

0–3s

“Before: seven bottles and a pill box. Every morning.”

Seven bottles at 7 am. Vertical 9:16 UGC clip, 3 seconds, one continuous handheld take unless timecodes say cut.
References: @Image1 = creator reference; @Image2 = setting reference. Keep the person, wardrobe and room identical to the references.
0–2s: Top-down. Cluttered bottles and organiser.
2–3s: Top-down. Pills spill and roll.
Vertical 9:16 top-down handheld shot over the counter. A 45-year-old Japanese-American woman, light skin, blunt black bob with a fringe, thin black glasses, soft grey cardigan over a white tee, at a pale wood kitchen counter at 7 am, kettle and lunchboxes nearby. Seven mismatched unlabelled supplement bottles crowd the counter around a weekly pill organiser; she opens one compartment and pills spill and roll across the wood. She sighs. Top-down, slight shake. Soft morning window light, handheld, shot on iPhone, natural skin texture.
Dialogue (Busy working mum, mid 40s): "Before: seven bottles and a pill box. Every morning."
No subtitles. No on-screen text. No logos. Natural voice, no background music.
duration
4 s
aspect ratio
9:16
resolution
1080p (720p where the API caps it)
generate audio
true
references
@Image1: creator, @Image2: setting
first frame
creator reference

Shot list

  1. 0.0–1.5sTop-down. Cluttered bottles and organiser
  2. 1.5–3.0sTop-down. Pills spill and roll

On-screen text (overlay in edit)

my counter: before

Audio

Pill rattle and roll, no music

References

02 · demo

Swipe and swap

3–10s

2 shots, 3 model prompts, settings and captions in the full library.

Unlock

03 · proof

Kettle, packet, go

10–16s

2 shots, 3 model prompts, settings and captions in the full library.

Unlock

04 · cta

Into the lunchbox

16–20s

2 shots, 3 model prompts, settings and captions in the full library.

Unlock

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Demo, proof and CTA prompts in three model dialects, settings, shot lists, captions and reference-image guidance — for every chain in the edition, plus 30 sample ads.

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Why it works

The before/after is about the routine, not the body, so it's fully policy-safe while still delivering a satisfying visual transformation. The forearm sweep is a pattern interrupt, and the clear counter is the result viewers actually want.

Hook variants to A/B test

  • “Before: seven bottles and a pill box. Every morning.”
  • “My vitamin routine had a clutter problem.”
  • “Watch me delete seven bottles.”

Reference images

  • creator

    Front-facing photo of the creator in the exact wardrobe, shoulders up, neutral expression: Woman, 45, Japanese-American, light skin, chin-length black bob with a blunt fringe, thin black-framed glasses, soft grey cardigan over a white tee

  • product

    Your dispenser box and a strip of packets, plus one torn-open packet with capsules

  • setting

    Pale wood kitchen counter with kettle and window, morning light

  • endcard

    Product pack shot, brand name and offer on a plain background matching the video's palette

Creator look (paste into your image model)

Woman, 45, Japanese-American, light skin, chin-length black bob with a blunt fringe, thin black-framed glasses, soft grey cardigan over a white tee. Kitchen counter at 7 am, pale wood worktop, kettle, window behind, children's lunchboxes at the edge of frame.

Model notes, last verified 2026-10-16: Provisional: written to Kling 3.0 conventions (3.0-compatible) until 4.0 publishes its own. 3, 5 or 10 s only; audio always on; add captions in post.

Launch pricing ends Sunday

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